The Geelong Shopping Centre of Westfield, located at the centre of Geelong and open seven days a week (with the exception of major public holidays) is just streets away from Eastern Beach and the Waterfront. Therefore, whether you need emergency supplies, would like to pop into the supermarket, or just feel like window shopping, you do not even have to interrupt your sightseeing plans to do so!
Indeed, many Geelong attractions are quite centrally located: the Wool Museum, the Geelong Gaol, the Ford Discovery Centre, the Bollard Trail, and the renovated million dollar Carousel, so your shopping trip needs only mere minutes to travel whether from the sandy shores of Eastern Beach or the bustling centre of town.
However if you are more in the mood for handicrafts and boutique stalls then heading along to Queenscliff on the Bellarine Peninsula along the Great Ocean Road might be more your style. There, in addition to selling locally-made handicrafts – perfect for souvenirs – are several smaller shops selling homemade ice-cream in waffle cones, boiled sweets, and herbs and spices amongst other mouth-watering delights.
Also along the Great Ocean Road is the Surf Coast – home of trendy beachwear, and of course, surfboards and surf accessories. Particularly as summer draws near, surfing fans flock to factory outlets located in Torquay, home of internationally renowned brands, Rip Curl and Quiksilver.